NAR says 90% of people can’t visualize a house beyond what they see – Top Real Estate Staging Training Academy Solves the Problem!

Posted by Christine Rae News

Press Release:
Immediate Release: February 2018
NY, USA; Ontario, Canada
Contact: Christine Rae. 905 984 6955

National Association of Realtors say 90% of people can’t visualize a house beyond what they see Top Real Estate Staging Training Academy Solves the Problem! Leading home staging training and certification expert Christine Rae adds more credibility to CSPInternational’s outstanding certification program.

In response to growing concerns within the non-regulated industry of home staging, regarding the qualifications of stagers, Certified Women’s Business Enterprise, CSP International™ has just added a whole new level of credibility for their graduates to leverage.

CEO, Christine Rae, said “we have always believed in best business practices, professional standards and education as crucial components for a strong foundation in a business startup situation. In an emerging industry where there is no official measure of credibility, we thought it best to provide something tangible and measurable for real estate agents and property sellers to base their hiring decisions on.” Rae said, “Many competitors claim that no one needs certification for this work, which is true when no one cares – anything goes. The point is the end user (property seller/real estate investor/builder/real estate agent) shouldn’t have to guess or worry about the quality of work they receive”.Every year at the Real Estate Staging Association conference, CSP graduates rank highest in award recipients, across all categories. “Recently all finalists in the occupied category were CSP graduates; this affirmed to us our program is sound”, said Rae, “we want to provide acknowledgement of that to our students& the real estate community.”

One true measure of a stager’s skill is working in an occupied property, with furnishings they didn’t choose, the size and scale of items not perfect, often with irrational color schemes. Using a proprietary process graduates are able to create magic – the results of which make for amazing photographs and visual presentation. According to the National Association of Realtors, 90% of people can’t visualize a house beyond what they see in front of them. This is important when 97% of potential buyers start their search on the internet – browsing listing photos.
As of February 2018, all CSP® graduates can achieve their “Occupied Staging Specialist™” designation by completing three projects after graduation, illustrating complete understanding of the process, submitting photos and testimonials for review to CSP International™. This will be one more level of security a Real Estate Agent and property seller can use to ensure the highest likelihood of securing the most equity from the sale of a property. True certification from a credible, internationally accredited program, is as important for a stager as a real estate license is for an Agent.

Graduates from the esteemed CSP International™ Academy have both intensive business training and practical hands-on work experience -in the field, when they graduate; Three examinations also qualify them to use the prestigious mark of excellence of achievement, technical competency and a symbol of integrity in the marketing material, websites and business cards. “Having their skills and abilities measured when it isn’t officially required, is a measure of a person’s integrity; a foundation for wanting to be the very best they can be, bringing amazing service to their client”, said Rae.You wouldn’t hire an unlicensed real estate agent so why trust your equityto a stager who isn’t certified?

ABOUT: CSP International™ Staging Business Training Academy is the leading real estate home staging education provider in the world. Known as a successful incubator for would be entrepreneurs with a decorating flair who want control over their own destiny, CSP International™ specializes in helping new and struggling stagers build credible, profitable and successful real estate staging businesses. The Academy provides a safe haven for learning, support, knowledge, best practices and leading market trends. Graduates from the Academy benefit from a reputation of excellence, helping them gain credibility and recognition as they market and develop their own business.

About Christine Rae

Christine Rae influenced the staging industry from the beginning of her career, through the innovative development of a business training and certification program.

In a non-regulated industry where “anything goes” she established value for education, maintaining a steady, clear message that ethics, professionalism, systems, training, actionable knowledge and continuing education count, especially when dealing with the largest investment most people make. An industry pioneer, bestselling author, multiple award-winning entrepreneur she is most proud of the thousands of Academy’s graduates’ success and the quality of the certified trainers who travel North America and Australia teaching the CSP process, systems and proctoring the “in-field” examination.

When Christine was named as one of the top 100 Elite women who are shaping the real estate industry, she said, “staging is a serious business, not one to be treated lightly. Stagers are charged with the responsibility of not only securing the equity of the property but also visually supporting the value of it. Real certification for stagers is as important to a real estate transaction, as a license is for real estate agents. Within the next three years there will be a tsunami of need for this work and tremendous change will take place regarding how stagers work in this field”

Is Staging Certification Necessary?

The home staging industry is unregulated and there is no “governing and regulating association”. Don’t let this alarm or dissuade you from pursing your dream. The Home Inspection industry is non- regulated also, in fact many industries are rooted in non-regulation. What it means is simply anyone can say they are a stager and anyone can provide a training course, online or in person………….. without ever having staged a home! Shocking isn’t it? We believe as a new business starting out you need as much ammunition and information as possible to position you as an expert instead of a newbie. Certification for a stager is as vital as a license is to a real estate agent.

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HIGH PRAISE

Yesterday I was listening to and reviewing some of the information from the “FastTrack Business Package”, it occurred to me how much thought went into putting this package together. I felt I needed to say Thank You to you and your Team. All the information taught in the class and provided in this package has given me the confidence I need to start this new chapter in my life.

Cynthia Delve
CCSP Victoria, BC
“If you are looking to start your own staging business or want to get into the industry, CSP is what you are looking for! Christine Rae has developed a stellar turnkey program for anyone who is serious about this business.”

Stephanie Matthews
“Having gone through my first CSP training class years ago, and then taking a refresher class recently, I still feel that you cannot get a better staging education than CSP.”

Robin LeVine

NAR says 90% of people can’t visualize a house beyond what they see – Top Real Estate Staging Training Academy Solves the Problem!